By: Dan Isard
If you are in business there is one supreme, almighty financial goal: earnings. We can talk about things that enhance your reputation and long-term growth, but the goal always remains earnings. Therefore, the key question of any business owner or manager should be: “How do you measure earnings?” I have looked at all methods to measure earnings, but the one measure I use consistently is earnings before interest, taxes, depreciation and amortization, otherwise known as EBITDA. Click below to see full published article.