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Funeral Home and Cemetery Articles




A Victory Forgotten

A Victory Forgotten

by Dan Isard

The profession has failed to continue to embrace the purpose of the basic non-declinable services fee.   Dear Dan, In the 30 years of being in my family business, I have seen the inside of my competitor’s funeral home three times. They have a bronze plaque inscribed with a quote about the quality of a […]

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How to Become an Influential Business: Train Your Staff

How to Become an Influential Business: Train Your Staff

by Steve Zittle

We all want to think that our funeral home offers the best service when compared to our competitors. We want to assume that the work coming out of our prep room is superior as well. Why would you be in business if your goal was to be second or third best in your market? How […]

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Casket pricing: Do you have the guts to do the math?

Casket pricing: Do you have the guts to do the math?

by Jeff Harbeson

Almost every article published today has an underlying call for “change” within the funeral profession. In my opinion, the notion of change may not suffice—scorch the earth and start all over again is likely a better solution. The funeral operating model is broken, and it is ludicrous for practitioners to attempt to hold on to […]

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THE “LOST” ARTS

THE “LOST” ARTS

by Steve Zittle

One of the characteristics that drew me to funeral service more than 28 years ago was the fact that funeral service professionals had to be proficient in such a wide variety of subjects. Truly, in our business, no two days are alike. Everyone who has taken the National Board Exam, for instance, has studied the […]

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It’s Not What But How We Sell

It’s Not What But How We Sell

by Dan Isard

Dear OG, I call you OG cause my pops and grandpops have always told me about you. You’ve been around 4ever! You are Old Guard. I am a player in the New Guard! I am also the newbie in the fam biz. I know you might need to go low to get high, but I […]

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