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Articles Regarding Funeral Homes and Cemeteries




Starting a Cemetery with No Experience Has Not Gone Well

Starting a Cemetery with No Experience Has Not Gone Well

by Dan Isard

Dear Dan, About 20 years ago my wife and decided to start a cemetery with two other couples. We knew nothing about the cemetery business before this venture began. We found land and a landscape architect. We hired companies to build some above-ground crypts and niches. We invested some of our cash and borrowed heavily […]

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Staying Too Long

Staying Too Long

by Dan Isard

A funeral home must evolve and serve consumers where they are or risk losing calls to the competition and perhaps even a slow demise. Note to Readers: This particular letter was delivered to my office rather than coming via email. Upon examination and based on the imprint on the back of the paper, the letter was […]

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Buying a Cemetery That Is Trusting via Surety Bonds

Buying a Cemetery That Is Trusting via Surety Bonds

by Dan Isard

If you’re buying a cemetery that has funded its merchandise trust through surety bonds, you need to understand what that means and how it affects what that cemetery is worth. Dear Dan, I want to buy a neighboring cemetery. I was doing my due diligence and learned that all of their merchandise trust is funded […]

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Too Much Alphabet Soup?

Too Much Alphabet Soup?

by Dan Isard

While too many marketing acronyms can make your head spin, strategic relationships should be your focal point for increasing your firm’s market share. Dear Dan, I recently attended a two-day seminar led by “some of the brightest marketing minds.” Between the registration, travel and paying staff to cover my tasks for my time away, this […]

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Key People Succession

Key People Succession

by Dan Isard

Selling your business to a key person is one option. A look at the preparation involved. Dear Dan, I have three children. Unfortunately, all of them have pursued careers other than funeral service. I tried everything to bring them into the business – they went out on removals when they were teenagers and were exposed […]

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